If you have repeat customers, you already have the foundation of something powerful: a community. You just need to ensure they understand that.

Not a punch-card club. Not just “regulars.” A real group of people who feel connected to you, your team, and each other.

Community is what keeps people choosing you even when a cheaper, closer, or flashier option pops up. It is also a lot more fun than chasing new customers all the time.

Here is how to turn those repeat visits into a community that loves coming back.

You spend a lot of time encouraging everyone else. Your customers. Your team. Your family. Even total strangers on social media.

Today, it’s your turn.

Before the year gets away from you, give yourself a gift that costs nothing and can pay off all year long: write a letter to yourself to read this time next year.

Not a to-do list. Not a strategic plan. A pep talk.

Think of it as sitting down with the future you, looking them in the eye, and saying, “Here is what mattered. Here is what I dream for you. And here is why you’re stronger than you remember.”

Here is how to do it in a way that actually supports you as a business owner, not just adds one more thing to feel guilty about.

If the thought of “tracking KPIs” makes your eyes glaze over, you’re not alone. For many small business owners, Key Performance Indicators (KPIs) sound like something reserved for corporations with big budgets, bigger teams, and even bigger Excel spreadsheets. Who wants the hassle?

But here’s the truth: KPIs are just numbers that tell a story and if you’re not paying attention to them, you’re running your business with the lights off.

The good news? You don’t need 47 dashboards or a data analyst to track the KPIs that matter. You just need to choose a few that tell you whether you’re growing, stalling, or unknowingly throwing money out the window. Consider this article a crash course on basic KPIs.

You have a great business. You offer items/services everyone needs, yet you’re struggling to get people in the door. What can you do?

It’s that time of year when businesses start thinking about summer help. Could you use an intern this summer? Here are several things you need to consider before bringing on your first intern.

If you’re interested in ways to reach more people, and you’re ready to start maximizing technology, it’s time to look at these business solutions.

We all have more than we can handle these days. We’re doing more with less, trying to figure out how we will pay for our necessities as prices skyrocket. What if there was something the chamber could do to take something off your plate, to help you do more with less time?

No matter what industry you're in, you can always learn from techniques used in other businesses. Particularly if those techniques lead you to ideas that help you connect with your audience. In this article, we're going to discuss an easy change that will transform your business's marketing and how people see your business. It's something you can do today regardless of your target market.

There are years to plant, years to sow, years to harvest, and years to lay fallow. And that applies to business too. That doesn’t mean you go dormant with nothing to do. There’s always growth to be had but the outward signs of that growth look different from year to year (or in the case of gardening, season to season.)