Traditionally, marketers at this time of year are busy trying to attract Black Friday and other shoppers in the days right after Thanksgiving. But thanks to the uptick in pre-Black Friday sales, today’s customers are shopping earlier than ever, spreading out their spending and looking for ways to avoid the December scramble. In fact, nearly half of U.S. shoppers now begin their holiday shopping before Black Friday.

That means November isn’t just the warm-up. It’s your time to shine. With a few smart strategies, you can pull in customers before the big-box stores roll out their doorbusters and get a head start on holiday profits. Here are 10 ways to catch shoppers’ attention.

It’s officially that time of year where you have to keep looking at the calendar because it’s so hard to believe how quickly time is going or as we like to say—it’s Blurvember.

The holidays have a way of sneaking up on even the most prepared businesses. One minute you’re stocking fall candles and the next you’re wondering where the extra rolls of gift wrap went.

This is the moment to tighten things up so you can enjoy the revenue boost without feeling like you’re sprinting through December.

Here are five simple, high-impact updates your business can make right now (some so quick you can implement them between customers) to get ahead of the holiday rush.

As a business in our town, we want to help you this holiday season. But we also need some assistance from you. As part of Small Business Season (November 1- December 31), we’re trying to bring awareness to the importance of shopping local.

Every time someone buys from a business in our town, something bigger happens than a simple transaction. Those dollars circulate through the community, supporting local jobs, funding community improvements, and creating a stronger local economy.

Join us for Small Business Season (November 1st - December 31st) and make this holiday shopping experience truly meaningful by remembering that Every Purchase Has a Purpose. The local shops, cozy cafés, and family restaurants are the heart of our community and the backdrop of your cherished holiday traditions, and when you choose to spend local, you're not just buying a product; you're directly fueling local jobs, strengthening the economy, and supporting the neighbors who make our town feel like home. Ready to make an impact? Click through to the full blog post to see how you can discover one-of-a-kind treasures, participate in festive happenings, and amplify the voices of our hard-working small businesses.

If you have a small business, you should look at gift cards as a strategic tool—not just for boosting holiday revenue. Gift cards can also help you foster long-term customer relationships and assist you in increasing revenue for today for services rendered or goods purchased in the future.